Superbowl Infographic

Here's a cool infographic on the SuperBowl, just in time for the big event next weekend. As usual, I don't know who's playing, but I know who's advertising and who's performing at halftime.

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The Cost of our Prison System

Here are some interesting facts on incarceration in the US, which costs taxpayers 60 Billion per year. 

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New Stat on Support for Marriage Equality by Age

No surprises in the pattern here. Again, I'd be curious to see how the question was phrased. As I always caveat when sharing marriage equality data, in my opinion the question should be phrased as, "Do you believe same-sex couples should have the right to access civil marriage licenses?" This is because there is a difference between "favoring something" and believing people should have the right to it. As an example, some redneck American out there might not personally "favor" interracial marriage, but that doesn't necessarily mean he believes interracial couples out there shouldn't have the right to marry. Furthermore, the distinction between the two types of marriage - civil and religious - must always be made clear when it comes to polling on this issue. Language matters. 

New Stats on LGBT Affluents

Some new stats were released last week on LGBT Affluents - that is, members of the LGBT community with household incomes of $100K+. The data, which comes from the 2011 Ipsos Mendelsohn Affluent Survey, shows that LGBT affluents have household incomes that are 25% higher than those of heterosexual affluents. Here are the full stats: 

New Data on Brands that Support LGBT Nonprofits/Causes

97% of LGBT Internet users say they are likely to consider brands that support nonprofits/causes that are important to them as a gay or lesbian person. That's up from 85% in 2007.

Global smartphone market penetration to exceed 50% by 2015

Read more here. 


Smartphones certainly are not going anywhere. People who want to learn the
technology skills to develop future smartphones can find info on classes
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The Top Vehicles LGBT People Buy

Read more here. 

How U.S. Ad Budgets Shifted from 2009 to 2010

Designed by Marketing Degree, to see the research please click here